Today’s businesses face challenges to reshape their corporate models in the face of the evolving business environment, the energy transition, and the digitalisation drive.
Our strategic advisory business leverages our deep domain expertise, outstanding technical capabilities, and broad industry networks to support management teams with developing strategies to address these challenges.

What we offer

We help clients to analyse the market and competitive landscape, benchmark service offerings and processes against competitors, identify value propositions, and refine strategies. We leverage our technical and digital excellence, together with our commercial and market expertise, and respected Human Factors team, to propose and enhance business models and strategies across the maritime and energy sectors, encompassing shipowners and operators, cargo interests, shipyards, ports, LNG terminals, equipment manufacturers, financial institutes, and associated energy sectors.

What are the benefits

Positioning a business to be ready to face future challenges is a principal driver of success. Our track record and industry experience enable us to deliver clear and actionable strategies which empower management teams to deliver results and ensure their business is positioned to capitalise on, rather than react to, future developments.

Why choose LR

The unique demands of the maritime industry, including its globalised industry structure and unique regulatory framework, requires tailored solutions.
Lloyd’s Register works with clients in the maritime and energy sectors, and our unrivalled technical expertise and network means that our strategic advice is grounded in a deep understanding of the unique challenges and opportunities posed by these industries and allows us to present actionable and commercial solutions.

Case study: Industrial investment strategic advisory


To support the development of an investment strategy for the maritime sector for a national investment agency, Lloyd’s Register undertook a detailed examination of the maritime and shipbuilding market and associated value chain.

This would require an assessment of global market dynamics across the value chain to be undertaken in parallel with a deep dive into the local maritime market.

The solution

We conducted a detailed review and assessment of existing players and local market potential, including a full review of the country’s fleet requirements, and the potential impact of localisation policies.

An analysis of the local supply chain was undertaken at a component level identifying both existing players, and those with the potential to expand their product line. Key supply chain constraints were identified and options for addressing these were established.

The result

The focus on ‘where to play’ was identified and detailed execution plans were developed identifying ‘how to play’. Selected opportunities were taken forward for more detailed implementation planning and individual deals were identified. On an individual deal basis, partners were identified, investment requirements assessed, and investment prospectuses prepared for consideration by the client’s investment committee.